Share This Post

Geek Corner

Open Letter from Jen-Hsun to Gamers On GeForce GTX 970

Open Letter from Jen-Hsun to Gamers On GeForce GTX 970

Over the last few weeks there has been a lot of buzz all across about the GTX 970 issues. NVIDIA yesterday published an open letter to all Gamers where Jen Hsun addresses the community about it. It is a positive move to see the GPU Giant take the issue in their stride. Here is the whole transcript from the letter.

“Hey everyone,

Some of you are disappointed that we didn’t clearly describe the segmented memory of GeForce GTX 970 when we launched it. I can see why, so let me address it.

We invented a new memory architecture in Maxwell. This new capability was created so that reduced-configurations of Maxwell can have a larger framebuffer – i.e., so that GTX 970 is not limited to 3GB, and can have an additional 1GB.

GTX 970 is a 4GB card. However, the upper 512MB of the additional 1GB is segmented and has reduced bandwidth. This is a good design because we were able to add an additional 1GB for GTX 970 and our software engineers can keep less frequently used data in the 512MB segment.

Unfortunately, we failed to communicate this internally to our marketing team, and externally to reviewers at launch.

Since then, Jonah Alben, our senior vice president of hardware engineering, provided a technical description of the design, which was captured well by several editors. Here’s one example from The Tech Report.

Instead of being excited that we invented a way to increase memory of the GTX 970 from 3GB to 4GB, some were disappointed that we didn’t better describe the segmented nature of the architecture for that last 1GB of memory.

This is understandable. But, let me be clear: Our only intention was to create the best GPU for you. We wanted GTX 970 to have 4GB of memory, as games are using more memory than ever.

The 4GB of memory on GTX 970 is used and useful to achieve the performance you are enjoying. And as ever, our engineers will continue to enhance game performance that you can regularly download using GeForce Experience.

This new feature of Maxwell should have been clearly detailed from the beginning.

We won’t let this happen again. We’ll do a better job next time.

Jen-Hsun”

Source: NVIDIA Blog

 

 

Share This Post

Geek....Gamer....Curious :) Started his affair with gaming with Super Mario on an 8 Bit console and has been hooked on to gaming ever since. With a commitment to promote gaming as a positive sport and lifestyle in India he started of Gaming Central in 2013 which has since grown as India's most popular social gaming community. Shrey is also a digital marketeer and runs his own agency GC Interactive based in New Delhi which helps brands from strategy to execution, fueling the growth of some of the hottest consumer brands on digital.

Leave a Reply

Your email address will not be published.

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>


Lost Password

Register