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Ubisoft Unveils Sam, A Personal Gaming Assistant

Today, Ubisoft announced Sam, the company’s first personal gaming assistant designed to enhance players’ gaming experience. Sam leverages players’ profile information, game library, friends list, community and Ubisoft services to deliver tailored tips and information. Sam is in open beta and can be accessed now through the free Ubisoft Club mobile app. Currently, Sam is available in English only in Canada, with plans to extend the open beta to more markets in the coming months. Sam is part of Ubisoft’s efforts to continue innovating the Ubisoft Club and delivering new benefits to members. When gamers want to know about a release date, watch a trailer, discover Easter Eggs in a game or chat with Sam about the best Assassin in the series, Sam will direct them to the appropriate page on the U...


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