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RAZER announces strategic collaboration with china telecom e-game platform

RAZER announces strategic collaboration with china telecom e-game platform

Razer, a world leader in connected devices and software for gamers, today announced a strategic partnership with China Telecom that will connect Razer Nabu and Nabu X wearables with products served on the carrier’s E-Game mobile gaming platform.

China Telecom is one of the three major telecommunications operators in China, distinguished on the Fortune Top 500 Global Corporations list over several consecutive years. Its E-Game product is an interactive entertainment platform developed in 2010.

 

 

By the end of 2014, E-Game catalogued more than 200 million registered users, 20 million of whom make monthly payments and 30 million of whom are monthly active users.

Kicking-off the collaboration, Razer wearables users can expect to be able to convert real-life distance travelled, and other such activity tracked by their smartbands into virtual benefits in E-Game apps, such as in-game currency or such rewards. Additionally, select China Telecom Offline Stores will display Nabu X and other Razer products for hands-on demos.
About the Razer Nabu and Nabu X 

The Razer Nabu is an award-winning wearable that was first introduced at the Consumer Electronic Show (CES) in 2014 where it won a “Best of CES” award as “People’s Choice,” besting a field of more than 40 finalists by earning roughly 50 percent of the popular vote during the show.

The Nabu X joins the Nabu in the company’s wearables category in 2015. The two solutions will be sold side-by-side, separately.  The Nabu features a private message OLED screen, while the Nabu X employs three LED indicators to notify users.

For more information, please visit www.razerzone.com/nabu

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Geek....Gamer....Curious :) Started his affair with gaming with Super Mario on an 8 Bit console and has been hooked on to gaming ever since. With a commitment to promote gaming as a positive sport and lifestyle in India he started of Gaming Central in 2013 which has since grown as India's most popular social gaming community. Shrey is also a digital marketeer and runs his own agency GC Interactive based in New Delhi which helps brands from strategy to execution, fueling the growth of some of the hottest consumer brands on digital.

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