The Norwegian Developer “Funcom” is experiencing bad times after its most recent game i.e MMO Lego Minifigures Online.
Earlier this year, the company has announced that it has reached ABG Sundal Collier which is an indpendent Nordic investment banking powerhouse, to invest in the company, No sooner Funcom has announced, it hired Sundal Collier as Investment banking. Till date Funcom is still gazing for active Interested Potential partners, but it doesn’t look like they have found someone.
MMO Lego online was first released between October 2010 and January 2012, however it couldn’t pull any audience and generate meaningful revenue. At the end of July 2015 due to few financial problems, Company has switched business models from free-to-play MMO Lego Minifigures Online to a paid one. As a result PC sales became too low, but sales for iOS devices were little better than PC sales, since it was highly promoted on the App Store during the launch week. However high sales on iOS devices couldn’t compensate with the Low PC sales. When it comes to the price for the time being iOS’s MMO Lego Minifigures costs less than the PC version. iOS’s MMO costs $5 and PC version costs $30.
The company is trying to put up sales by planning additional marketing activities around the game in an attempt to get some meaning full revenues. Even then if MMO Lego couldn’t turn things around then it would add up worries just like NetDevil did, though it had attracted few great users but couldn’t last for long time.
Funcom has few great high-profile games which include Age of Conan, Anarchy Online, The Secret World and The Longest Journey. Hope so,It could bring the same hype again through MMO Lego Minifigures Online.
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