Cooler Master recently held a Seminar in Delhi. The aim of this seminar was to connect with its consumer and retailers reinforcing its new mantra of ‘MAKE IT YOURS’. The show was spearheaded with the launch and unveiling of the MasterCase 5 series of cases. With this official launch, Cooler Master intends to revitalize how you go about building a PC using the FreeForm exterior modularity technology, which allows Customize, Adjust and Upgrade the chassis to ensure it remains optimally suited to one’s needs and usage scenario.
FreeForm is the future of the enthusiast PC community. Eschewing traditional barriers it intends to make the entire chassis completely modular to the point of changing its component parts as and when new industry standards come to the fore. FreeForm affords a user complete control over how their hardware looks and functions.
The main hardware showcased included an incredibly detailed Dota 2 themed PC Case, which any Dota fan would drool over. The rig was easily running new games on max settings, so the beauty did have brains running inside. Also on showcase was a 3D printer which was printing out custom keyboard keys as per on-the-spot request. We also got to Meet The Makers behind the designs and artistic visual representation of the PC cases, who also encouraged the attendees to add their designs on some of the cases available at the venue.
Cooler Master intends the MasterCase to be fully exterior modular to the point of changing the form and functionality of the chassis by simply adding accessories and brackets as the end-user sees fit. FreeForm allows for one to change the exterior look (and functionality) by swapping the cabinet’s doors, panels and shrouds. In the interior of the chassis dense hard-drive mounting, impressive water cooling capability, multiple SSD placements and much, much more is possible as an enthusiast deems necessary. Built on the backs of Slip-n-Clip and Clip-n-Click modularity technology, the Cooler Master MasterCase 5 offers a tantalizing glimpse into the future direction of the company.
Taking into account all of the above, Cooler Master had invited an eccentric collection of Enthusiasts and creators on the Indian scene with the aim to think out of the box, to showcase its embracing the concept of MAKE IT YOURS completely as an ethos and driving force behind every major release from now on. Pushing the envelope of the PC community whilst showing what is possible with the MasterCase 5 series of chassis.
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