docomo digital

Bandai Namco Entertainment Europe and DOCOMO Digital: Distribution, Content and Payment Partnership Bandai Namco Entertainment Europe has today announced a global partnership with m-commerce enabler DOCOMO Digital to expand content portfolios and drive growth in new markets. Using DOCOMO Digital’s m-commerce platform, Bandai Namco Entertainment Europe will explore new sales channels, compete in emerging markets and drive monetisation of games using alternative payment methods, including direct carrier billing. The partnership will also see the co-creation of exclusive HTML5 based mobile games which DOCOMO Digital will be able to offer directly to its partner network of mobile operators. The company also plans to develop stronger relationships with alternative app stores, mobile device OEMS...