100MB, a unique digital application envisioned by Sachin Tendulkar and conceptualized and developed by JetSynthesys, today launched Bid2Win LIVE gamified e-auction of personalized merchandise ranging from cricket equipment to branded t-shirts of popular cricket superstars Sachin Tendulkar, Brett Lee and Jonty Rhodes. The auction will be live from 6th September to 16th September with part of the proceeds donated towards charity.
Cricket lovers will also get an opportunity to receive personally signed cricket merchandise providing not just a unique fan experience but also an opportunity to contribute to a social cause. Fans can take participate via the 100MB app or the website www.100mbsports.com
Being India’s favourite digital destination for everything cricket, 100MB also provides a reimagined way of following cricket with exciting new features including a one of a kind live scorecard and cricket quizzes for fans to test their knowledge of the game.
Speaking about the Bid2Win LIVE gamified e-auction, Rajan Navani, Vice Chairman & Managing Director, JetSynthesys, said, “100MB has established itself as a popular social cricketing app with millions of followers across the globe. We at JetSynthesys are delighted to launch a unique gamified methodology to create an immersive experience for the growing sports community who loves cricket and enable them to collect memorabilia that can be passed on from one generation to another.”
Commenting on the same, Sachin Tendulkar said, “100MB was envisioned as a platform to stay connected with cricket fans and engage them around the game. The team has been putting in constant efforts towards understanding what they desire. It has been our endeavour to consistently improve offerings and delight cricket fans.”
Dedicated to delivering the best of everything cricket, 100MB aggregates a variety of multi-format content that features India’s legendary cricketer as well as popular celebrity cricketers like Ajinkya Rahane, Vinod Kambli, Suryakumar Yadav among others.
JetSynthesys is a fast-paced digital entertainment company with a portfolio of world class products, platforms and services, touching the lives of more than 100 million consumers in India and around the world. Through its diversified business divisions across gaming, music, digital & social entertainment, celebrity video blogging, AI & machine learning technologies, the company aims to digitally connect celebrities, brands and consumers and drive user engagement and monetization through personalization. In addition, Jet Ventures the strategic early stage funding entity and JetLabs the accelerator program, partners with passionate founders to build sustainable global consumer products.
In India, the company has innovated and pioneered celebrity gaming successfully with a catalogue of over 300 exciting games across HTML, Java, Android and iOS platforms featuring eminent stars like Salman Khan, Sachin Tendulkar and others. Headquartered in Pune and with offices in Europe, UK, US and India, JetSynthesys is equipped with the best in class technical and creative talent, striving to create and connect worlds.