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Lets Game Now Unveils India’s First Franchise-Based Esports League with ₹1 Crore Prize Pool

The Indian Super Gaming League (ISGL) Bridges Professional Sports Franchises and Esports for a Groundbreaking Gaming Experience.

Lets Game Now, a pioneer in India’s esports landscape, has launched the Indian Super Gaming League (ISGL), marking a historic first for the country’s gaming ecosystem. With professional sports franchises joining esports for the first time, ISGL aims to revolutionize competitive gaming, uniting traditional sports fans with gaming enthusiasts.

Highlights of ISGL:

Franchise-Based Model

  • Six professional franchises from major Indian cities will compete across five diverse gaming genres: first-person shooter, strategy, sports simulation, battle royale, and racing.
  • Teams will be formed through an auction process, featuring over 100 top pro players, influencers, and content creators.

Massive Prize Pool and Audience Reach

  • The league boasts a ₹1 crore prize pool, with multi-lingual broadcasts in at least three regional languages.
  • Expected viewership ranges between 60-80 million, with a reach of over 100 million across India.

Inclusive, Multi-Device Gameplay

ISGL supports gaming on PCs, mobiles, consoles, and tablets, ensuring participation from a wide demographic.

High-Octane Grand Finale

The league culminates in a three-day live event featuring gaming tournaments, concerts, cosplay, and meet-and-greets with influencers. Over 20,000 attendees are expected.

Leadership Statements

  • Shantanu Basu, Founder & CTO of Lets Game Now:
    “As a gamer at heart, ISGL is a milestone for India’s gaming ecosystem. This league combines the adrenaline of professional sports with the excitement of esports, creating a unified platform for gamers and fans.”
  • Chandrahas Panigrahi, Co-Founder & CEO of Lets Game Now:
    “ISGL is a game-changer for esports in India, blending traditional sports excitement with the dynamic world of gaming. Our vision is to elevate gaming into the mainstream, giving India’s growing gaming community a professional league to rally behind.”

ISGL’s Vision for the Indian Gaming Market

With India’s gaming market valued at $3.49 billion in 2024 and projected to reach $7.24 billion by 2029 (CAGR 15.68%), ISGL highlights the country’s potential as a global esports powerhouse. By merging entertainment, inclusivity, and technology, Lets Game Now is setting a new standard for the Indian esports ecosystem.

For more information, visit Lets Game Now.

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